Project Description
Luxoft is searching for solutions marketing manager for the Financial Crimes Intelligence solution who would own, lead and manage solution marketing initiatives.
Responsibilities
Responsibilities
• Develop and manage the GTM strategy for the FCI solution.
• Collaborate with partners to bring the solution to market, raise the awareness and gain leads.
• Develop marketing plan for events and PR activities.
• Develop compelling stories and materials that support solution driven marketing, demand creation and campaign execution.
• Closely work and collaborate with a broad range of stakeholders.
• Ensure a comprehensive portfolio approach in order to target specific customer segments and personas (users, beneficiaries, economic buyers).
• Identify digital campaigns and run them for gaining new business opportunities.
• Working with designers and copywriters to produce TL content, press releases sales enablement content.
Skills
Must have
• Proven 5+ experience in B2B marketing
• Experience in IT/software solution marketing
• Excellent listening, oral and written communication/presentation skills
• Experience managing third party vendors, including evaluation, contracting, budgeting, scheduling and project management
Nice to have
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Languages
English: C1 Advanced
Seniority
Regular
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